Struggling with Amazon Ads Budgets? You’re Not Alone

Managing Amazon Ads is no walk in the park. While the platform offers incredible opportunities to connect with your audience, its complexity can leave even experienced advertisers feeling overwhelmed. From juggling budget allocations and adjusting bids to analyzing performance and generating reports, it’s easy to get lost in the weeds. But don’t worry—there’s a better way. Meet Shirofune, a game-changing tool that takes the headache out of Amazon Ads management.

Why Managing Amazon Ads Can Be So Overwhelming

1. Endless Time Spent on Bid Adjustments

If you’ve managed Amazon Ads, you know how time-consuming it is to manually tweak bids across countless keywords and targeting options. Hours of effort often feel like just a drop in the bucket, and the risk of human error looms large.

2. No Way to Optimize for User Behavior Patterns

Have you ever wished you could fine-tune your ads based on when your audience is most active? Amazon’s dashboard doesn’t show performance data by time of day or day of the week, making this kind of optimization nearly impossible without outside help.

3. Limited Access to Historical Data

Amazon’s reporting tools only store 90 days’ worth of data. This short window makes it hard to spot long-term trends or compare performance year over year, leaving you guessing when making strategic decisions.

Shirofune: Your Secret Weapon for Amazon Ads Success

Enter Shirofune: a powerful advertising automation tool that takes the hassle out of managing Amazon Ads. With its new Amazon Ads support, Shirofune helps you save time and boost performance by automating critical tasks.

How Shirofune Simplifies Amazon Ads Management

1. Say Goodbye to Manual Bid Adjustments

Shirofune’s advanced auto-bidding algorithm has been fine-tuned over a decade of experience across other platforms. By setting a budget and your ROAS (or ACOS) targets, you can let Shirofune handle the rest. It’ll optimize your bids dynamically, ensuring you get the most out of your budget while freeing up your time.

2. Unlock Time-Specific Optimization

Thanks to its integration with Amazon Marketing Stream, Shirofune can adjust bids based on when your audience is most active—whether that’s certain times of day or specific days of the week. This level of precision was almost impossible before, but now it’s just a few clicks away.

3. Access Data Beyond 90 Days

Shirofune lets you store and analyze campaign data for far longer than Amazon’s built-in 90-day limit. This means you can spot trends, compare performance over months or even years, and make smarter decisions with ease. Plus, Shirofune’s reports include plain-language insights that make complex data easy to understand.

Even More Reasons to Love Shirofune

  • Effortless Reporting: Generate professional-looking reports in Excel with just one click, complete with graphs and insights.
  • Manage Multiple Platforms: Oversee budgets, analyze results, and optimize ads across multiple platforms—all from one dashboard.
  • Exciting New Features: Soon, Shirofune will introduce tools to suggest keywords to add or exclude, helping you fine-tune your campaigns even further.

Transform Your Amazon Ads with Shirofune

Shirofune takes the stress out of managing Amazon Ads so you can focus on what matters: growing your business. Whether you’re a small in-house team or a large-scale agency, Shirofune’s tools deliver professional-quality results without the heavy lifting.

Join the 13,000+ advertisers/adagencies already using Shirofune to simplify their ad operations and boost performance. Don’t let Amazon Ads management weigh you down—try Shirofune today and see the difference it makes!

https://shirofune.us

金森 悠介

本業は、戦略コンサルティング会社の株式会社才流でコンサルタント。2022年夏時点で、15社程度のBtoB企業のマーケティング戦略・施策立案と実行のサポートを中心に、マーケティング担当者の採用から育成まで支援する実績も。現在は、BtoB企業のマーケティング支援、事業企画、営業支援、新規事業の立ち上げを担当。得意領域はコンテンツを活用した認知拡大・リード獲得、MA・CRMを活用したリードナーチャリングと商談獲得までの基盤整備。個人として、SaaS特化型メディア「おすすめSaaS.com」を運営、BtoC企業のマーケティングも支援。